While brainstorming my new branding simplicity came to mind, not just as a visual goal for my brand but as a word used to describe myself, my style, and my goals. Simplicity. Not an anti-tech lifestyle but more like practical simplicity in the rush of everyday living. In some ways, I do feel eco-guilt when [...]
Category: Simplicity
A quick lesson in simplicity
Simplicity is not less. It is the essentials, it is the right amount, it is about balance. After moving out of our 1200 square foot apartment with a one car garage into a 650 square foot upstairs apartment with no garage. You quickly realize the amount if unnecessary stuff we hold on to. Some of [...]